March 03, 2011

Creating Enchantment by Guy Kawasaki

Entrepreneur and bestselling author Guy Kawasaki shares the secrets to being enchanting and developing influence through the "pillars of enchantment." In this funny and engaging lecture,
Guy Kawasaki, American venture capitalist and ...Image via Wikipedia
Kawasaki examines the deep value in being likable, creating trust, and taking empowering action. He also shares keys to telling a great story, overcoming resistance, and enchanting your boss and colleagues.

Via Stanford University's Entrepreneurship Corner>>

Enchantment: The Art of Changing Hearts, Minds, and ActionsThe Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting AnythingReality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your CompetitionRules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services

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